A masculine touch to the feminine look has become a timeless fashion. Androgyny goes back to the twenties, a decade when the garçonne movement was born in France, a cultural movement led by women who rebelled against stereotypes of femininity. Who were the precursors of this phenomenon? Greta Garbo, Katherine Hepburn, Catherine Deneuve, Mia Farrow and Diane Keaton.
Many designers have adopted the “boyish style”: Alexander Wang, Calvin Klein, Dries Van Notten, Louis Vuitton, Lanvin, Givenchy, Balmain and Yves Saint Laurent with his famous tuxedo … These firms, among others, believe that women are even more feminine in masculine clothes.
In the footsteps of this trend Santa Eulalia opts for tailored fabrics and prints to dress women in blazers, jackets and blouses as they soon step out on the winter streets.